I wanted it to feel like the bow of a bikini, worn in the ocean.

The bow is sandy, wet, with salt water, and messy. It holds the bikini on someone’s body, until that body wants the bikini removed; then, just pull one end.

During our meeting about Chones brand design, Jordanisgreen asked me some questions, but mostly I knew that I trust her.

That trust was rewarded with a complete Chones brand design that feels perfect and is nothing I could have ever imagined on my own!

Jordan presented a story that flowed with meaning, reminding me of what we’re working towards.

She also gave me brand design legos, parts and pieces of how to represent Chones, that I can mix, match and reassemble on my own.



It feels like she also trusted me; I create from her design.
If you’re considering upgrading your branding, I very highly recommend Times New.

Leave a Reply