Author: BorrowLucid

How I’ve been using Unlock Protocol + Icebreaker to demonstrate ROI for events and subscriptions, without invading attendees’ and members’ privacy. All the crypto bros are big on privacy! Many use pseudonyms. But, if you suggest some kind of marketing initiative, they want ROI metrics. How the fuck do you do that? Well, I’ve been…

an entry in the Nouns Kiwi writing contest Willywonka and I sat at Dreamland, beside a wooden platform up on the hillside, like finding shade under a lifeguard tower at the beach. While watching professional skaters defy gravity, and self preservation reflexes, across a mega ramp, with a gap and peak at the midway point,…

First rule of DAO grants is influence, so start social vetting now, but be discerning, because the process takes time. You’re doing your due diligence just as much as the organizations distributing grants. Let’s break down the steps. Deciding which grants to apply for is a two step process. Gotta find the grants first, then…

How BaseCamp won at ecosystem development. First night of summer camp requires a fire, between a few dozen kids, a little homesick. Remember the song about black socks and how they never get dirty? The longer you wear them, the blacker they get. Remember, singing, with chocolate in your teeth, and clapping, with marshmallows sticky…

About voting weight and integrity “But, where’s the beans?” I ask my dinner companions.“A tostada has to have beans?” They ask.“A tostada is a fried flour tortilla, with beans, cabbage, pico de gallo, guacamole, sour cream and shredded cheese. This is very good, but it’s not a tostada.” I was referring to the little round…